Peggy Kreshel Associate ProfessorOffice: 220 Phone Number: (706) 542-5045 Fax Number: (706) 542-2183 E-Mail Address: kreshel@grady.uga.edu
 | Education | Ph.D., Communication Research, University of Illinois
M.A., Mass Communication, University of Nebraska
B.A., Advertising/Psychology, University of Nebraska |
 | Teaching Specialty | | Dr. Kreshel's primary teaching interests are advertising and society; race, gender and media; advertising and communication management; media planning; and qualitative research methods. Dr. Kreshel is a member of the UGA Graduate Faculty. She was a faculty member at the Freedom Forum for Advertising Teachers at the University of North Carolina at Chapel Hill for three years, and has participated in a number of teaching workshops at national academic conferences, most recently, "Critical Media Pedagogy in the Advertising and Society Course" at AEJMC. |
 | Research Interests | | Dr. Kreshel's research interests are advertising history, gender issues in mass communication and consumer culture, women's studies and cultural studies. She has published in the Journal of Communication Inquiry, Journal of Advertising, Journal of Current Issues and Research in Advertising, Public Relations Review and the Journal of Hospitality and Tourism Administration. In 1990, she received the "Best Article" Award, in the Journal of Advertising. She has presented her work at a number of national academic conferences. |
 | Experience | | Prior to joining the Grady College, Dr. Kreshel owned/managed a restaurant in Fairbury, Nebraska; worked as an advertising sales representative for the Lincoln Journal-Star in Lincoln, Nebraska, and taught in the College of Journalism at the University of Nebraska. She was an independent Jazzercise franchisee for 16 years. |
 | Awards | She is a 2002-2003 University of Georgia Senior Teaching Fellow.
In September 2001, Dr. Kreshel was inducted into UGA's Teaching Academy, which recognizes excellence in teaching and exists to promotes improved teaching throughout the University.
In 1992, she received the Richard B. Russell Outstanding Undergraduate Teaching Award. |
 | Grants & Fellowships | | In 1998, she received a grant from the American Academy of Advertising which provided seed money for an oral history collection of women in advertising which will be housed at the John H. Hartman Center for Sales, Advertising and Marketing History at Duke University. |
 | Miscellaneous | University Involvement:
Dr. Kreshel is an active member of the wider University Community. She has been appointed to a number of University projects including program reviews, the Josiah Meigs Teaching Award Selection Committee and the Presidential Task Force on the Quality of the UGA Undergraduate Experience. She served as the associate director/editor of the 1999-2000 UGA Self Study for SACS Reaccreditation for 2 years. Currently, Dr. Kreshel is also the Grady College's representative on the President's Advisory Committee, University Council, and the Executive Committee of the University Council. She also serves on the Council's Educational Affairs and Library Committee. |
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